Wednesday 26 June 2024

What's the value of a Community?

 These days there are more communities, tribes, groups and sub groups than ever. Earlier, neighborhood group or the local community was dominant and self serving one. Now, many people are disconnected from the local community - for example, hardly interaction happen between neighbors or people  staying in an apartment. Of course, there are many exceptions. But, overall I see a decline in the way bonding used to work. 

So, got me thinking! What makes a community magic work? Here the community could be a Whatsapp group, Fb Group, or a Page, etc.

There are few that came to my mind and mostly after reading a post 

  • Value of community is when there's value to the people.
  • Getting to know each other 
  • Meet 
  • Build relationships 
  • Find value 
  • Find comfort 
  • Find insights
  • Find joyful experiences with other members 
  • Contribute for a common cause 
  • Help people 
  • Connect 
  • Motivate people toward the goals or spend time
  • Find job for the members 
  • Enable physical or virtual meet people who are on the same path
  • Forum to share stories
  • Show up at things
  • Contribute experiences 

Btw, it's important to get this idea in the beginning. Why are we here? What are we doing? And it's paramount to have a North Star! 

So, how to build this magic if you're the Host!

 Imagine, if you're running a Whatsapp group what will you do each day to make your community stronger, not just in number, but in the quality of connections and other aspects listed above. 

In this context, I remember how a Foodie group in Trivandrum came together to help a lady to meet the hospitalization expense of her son. Such are the real case scenarios of how people can get value a group or a community can derive. 

To quote the lines from Duct Tape Marketing Podcast!

It turns you that the impact of the smallest number of things you can do and need to do to get this right. it's really in some decision that you make around who do you serve?



No comments:

Post a Comment