Chilled Curd Milk on Wheels!

 🚌🥛 Introducing a Cool Business Idea: Chilled Curd Milk on Wheels! 🥛🚌

Dear KSRTC MD/ Mgt, MILMA MD 

As summer temperatures soar, we have an innovative idea to provide relief to commuters and boost revenue for your esteemed transport company. Imagine offering chilled curd milk, made by the renowned brand MILMA, onboard your fleet of buses!

Here's how it works:

Equip each bus with an ice box filled with refreshing chilled curd milk.

Passengers can request curd milk from the conductor during their journey, providing them with a refreshing treat and an added level of comfort.

Additionally, set up small booths at bus depots where local vendors, particularly women, can sell chilled curd milk to commuters waiting at the stands.

This initiative holds immense potential:

Additional Revenue Stream: By offering chilled curd milk onboard, your company can tap into a lucrative revenue stream while enhancing the overall customer experience.

Employment Opportunities: Setting up small booths at bus depots will create employment opportunities for locals, particularly women, empowering them economically.

Increased Sales for MILMA: Partnering with MILMA for this venture will boost their sales and brand visibility, benefiting both parties involved. Moreover, it's an opportunity for MILMA to milk additional income during this extreme summer month. They can also set, curd milk booth at different points which be a convenient way to distribute curd milk.

Customer Satisfaction: Providing chilled curd milk will not only quench the thirst of passengers but also offer a healthy and refreshing beverage option during their journey.

What do you think of this? How can this be implemented fast - chalk out a plan to start a MILMA booth in all bus depots to start with. ( Also, retired KSRTC employees can be called to manage booth). This will give them additional income as many of them are struggling with less-salary and rising cost of living. 

Let's utilize this with a positive business opportunity.